Curriculum Vitae
Work Experience
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Flash Concepts Pte Ltd (yes, again!)
Creative Planner (Nov 2020 - Present)
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Nature Landscapes Pte Ltd
Corporate Communications Executive (Sep 2018 - Nov 2020)
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Flash Concepts Pte Ltd
Senior Marketing Executive (Jun 2016 - Mar 2018)
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Lo & Behold Group
Marketing Intern (Sep 2015 - Dec 2015)
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Proof Living Pte Ltd
Graphic Designer & Marketing Assistant (Sep 2013 - Sep 2014)
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Ogilvy & Mather
Creative Intern (Mar 2011 - Jul 2011, Mar 2012 - Jun 2012)
Academic Qualifications
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RMIT University (SIM)
Bachelor of Business in Marketing (2014 - 2016)
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Nanyang Polytechnic
Diploma in Space & Interior Design (2009 - 2012)
Awards & Achievements
2011 / Lego-Imagine Windows
D&AD / Yellow Pencil / Graphic Design (Posters)
Cannes Lions / Silver / Outdoor
Cannes Lions / Finalist / Design
One Show / Silver / Out of Home (Campaign)
One Show / Silver / Out of Home (Single)
One Show / Bronze / Outdoor
One Show / Merit / Outdoor (Campaign)
One Show / Merit / Outdoor (Single)
Spikes Asia / Silver / Outdoor
Adfest / Gold / Transit (Campaign)
Adfest / Silver / Transit (Single)
Adfest / Finalist / Transit (Single)
Adfest / Finalist / Poster Design (Campaign)
2012 / Faber Castell - The Art of Colour Pencils
Cannes Lions / Bronze / Outdoor
Cannes Lions / Bronze / Design (Campaign)
Cannes Lions / Finalist / Press
Cannes Lions / Finalist / Press
Cannes Lions / Finalist / Outdoor
Cannes Lions / Finalist / Outdoor
Spikes Asia / Bronze / Print
Spikes Asia / Bronze / Design
Spikes Asia / Finalist / Design
Spikes Asia / Finalist / Outdoor
Creative Circle Awards / Gold / Outdoor
Creative Circle Awards / Silver / Design
Currently watching 👀/ listening 🎧/ reading 📚 about
These days I spend my early mornings tending to houseplants. And that means there’s an audio book or podcast playing in the background. Here are some of the professional curios I keep up-to-date about.
Psychology of persuasion.
How good design works, and where bad design fail.
Digital transformation (into the metaverse we go!)
Maslow's unfinished theory of transcendence.
Sustainability and building purpose into the way we do business.